The Control Mechanisms on the Performance of the Strategic Initiatives Management: Analysis of Critical Sales Process in a Metallurgical Business

Clarissa Figueredo Rocha, Luiz Carlos Duclos, Claudimar Pereira da Veiga, Christiane Bischof dos Santos and Ney Augusto Furtado Neves

International Business Management 10 ( 4 ): 357 - 369 , 2016