Articles by Jersone Tasso Moreira Silva (2)

Innovation Management Culture in the Brazilian Energy Sector: A Competing Values Framework Analysis

Hugo Ferreira Braga Tadeu and Jersone Tasso Moreira Silva

International Business Management 10 ( 12 ): 2413 - 2417 , 2016

The Consumer’s Confusion in the Products’ Choice Process

Darly Fernando Andrade, Luiz Antonio Antunes Teixeira, Jersone Tasso Moreira Silva, Milton Francisco Oliveira and Sergio Luiz Viegas Reis

International Business Management 10 ( 18 ): 4391 - 4402 , 2016

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