Visual Elements, Information Elements and Purchase Intentions on Small Medium Enterprises Frozen Food Products among Consumers in Malaysia

Mohd Izwan Mohd Zaki, Mohd Aliff Abdul Majid, Samsul Bahri Usman and Mohd Hazrin Iman Noorkhizan

The Social Sciences 12 ( 12 ): 2326 - 2331 , 2017