The Influence of Intrinsic Motivation on user Engagement in Online Buying and Selling: A Gamification Conceptual Model

Prasanna Ramakrisnan, Syamsul Ariffin Yahaya and Mohamad Syafiq Syazre Bin Abd Wahid

Journal of Engineering and Applied Sciences 12 ( 9 SI ): 8513 - 8517 , 2017