Articles by Scott Weaven (2)

An Empirical Examination of the Reasons Governing Multiple Unit Franchise Adoption in Australia

Scott Weaven

Asian Journal of Marketing 3 ( 2 ): 52 - 64 , 2009

An Empirical Examination of the Reasons Governing Multiple Unit Franchise Adoption in Australia*

Scott Weaven

Asian Journal of Marketing 4 ( 2 ): 81 - 93 , 2010

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